{"id":6722,"date":"2019-12-05T13:49:05","date_gmt":"2019-12-05T21:49:05","guid":{"rendered":"https:\/\/bwblogdev.wpengine.com\/employee-feedback-helps-tata-steel-retain-top-talent\/"},"modified":"2022-12-16T06:58:04","modified_gmt":"2022-12-16T14:58:04","slug":"employee-feedback-helps-tata-steel-retain-top-talent","status":"publish","type":"post","link":"https:\/\/www.betterworks.com\/magazine\/employee-feedback-helps-tata-steel-retain-top-talent\/","title":{"rendered":"Employee Feedback Helps Tata Steel Retain Top Talent"},"content":{"rendered":"

Older, well-established organizations often lack the flexibility to adapt to the demands of a younger talent base. Without an employer brand that appeals to critical young talent, such an enterprise can quickly fall behind the competition for innovative, driven minds that infuse it with a fresh perspective. In our case study, Employee Feedback Helps Tata Steel Retain Top Talent<\/em><\/a>, we examine the critical role productive feedback<\/a> plays in staying attuned to new generations of talent, driving the organization into a more agile future.<\/p>\n

<\/p>\n

Building on Yesterday for a Better Tomorrow<\/h2>\n

As discussed in our case study, Tata Steel<\/a> is one of the largest, most well-established brands in the world, boasting a footprint that spans 26 countries. They are part of the Tata Group<\/a>, an international conglomerate that includes well-known brands such as Taj Hotels, Jaguar-Land Rover, and Titan Watches.<\/p>\n

Tata Steel, despite featuring a workforce 80,000 employees strong, found itself missing on top young recruits from the most prestigious business schools. Outdated policies & systems made it impossible to collect their people data into a unified place, obscuring the holistic view they needed to truly understand their employees and the impact of their initiatives.<\/p>\n

Feedback Drives Change With Revealing Insights<\/h2>\n

In our study, we look at the many ways Tata Steel uses our employee feedback and engagement solution to transform itself and its employer brand, including:<\/p>\n