{"id":6793,"date":"2019-03-01T04:00:00","date_gmt":"2019-03-01T12:00:00","guid":{"rendered":"https:\/\/bwblogdev.wpengine.com\/mobile-employee-engagement-employee-appreciation-day\/"},"modified":"2024-04-15T04:26:28","modified_gmt":"2024-04-15T11:26:28","slug":"mobile-employee-engagement-employee-appreciation-day","status":"publish","type":"post","link":"https:\/\/www.betterworks.com\/magazine\/mobile-employee-engagement-employee-appreciation-day\/","title":{"rendered":"3 Mobile Employee Engagement Ideas for Employee Appreciation Day"},"content":{"rendered":"

How many times has your heart skipped a beat when you thought you lost your phone or other mobile devices? You turn over your couch cushions, check every pant pocket you own and scour the cracks of your car seats. The point is this: it\u2019s more than that sudden dread that your mobile device is missing \u2013 it\u2019s the dread that your connection to your friends, family and the outside world is gone. You\u2019ve lost your means to instant communication with the people that matter.<\/p>\n

Mobile devices are a critical factor for engagement\u00a0ideas, strategies and other data-driven initiatives, which is why companies from virtually every industry are adding mobile technology to employee engagement plans for 2019 and beyond (if they haven\u2019t already integrated it). One of the main reasons for this transition is the continued rapid growth of the gig economy, and with it the need to incorporate more feedback from deskless workers \u2013 these are remote employees and mobile-oriented workers<\/a> that operate on increasingly flexible schedules that need accompanying technology to maintain a seamless work-life balance. Mobile engagement technology is quickly becoming an important communication channel for deskless employees (outside of email), and as such, it needs to be reliable, fast and frictionless to provide the engagement experiences your employees need to grow and thrive.<\/p>\n

Employee Appreciation Day can be a great time of the year to set aside a specific day for engaging your workforce outside of your normal engagement strategy, but what about your deskless workers \u2013 your remote employees? For those not working in-office, this is a critical time to reinforce their value to your organization, so tailor your engagement strategies to include them! Here are 3 mobile employee engagement<\/a> ideas to make the day memorable and create lasting engagement change in your organization:<\/p>\n

Empower Your Employee Voice<\/h2>\n

Making communications flexible and mobile is critical to the engagement of your remote employees. A rapidly growing trend among millennials and Gen Z is the demand for authenticity \u2013 they want transparency and understanding from their employers. These qualities have become synonymous with company culture and employer brand, which become valuable assets for engaging your workforce.<\/p>\n

Authenticity for millennials and Gen Z<\/a> takes many forms, but arguably the most important is the need for open communication \u2013 employees want their voice to be heard with actions created and taken from their feedback. This becomes more easily achieved with mobile communication channels outside of a-typical emails and inboxes. Bottom-up, crowdsourced real-time ideas and feedback<\/a> must become a part of communication channels so they can double as advocacy programs \u2013 encouraging remote employees to share their feedback, thoughts and ideas, while also empowering and strengthening their voice.<\/p>\n

Upgrade Your Mobile Engagement Communications<\/h2>\n

43% of employees in the U.S. work remotely<\/a> at least some of the time. These workers need to be kept in-the-loop to maintain productivity, and as such need fast, reliable technology to do it. More internal communications teams are turning to mobile tech for employee engagement because it does exactly that: it allows encourages rapid collaboration and instant exchange of information. After all, one of the biggest issues for engaging remote employees is making them feel present and important to their company culture, so they need extended, flexible efforts that meet their equally flexible work schedules. The key is to diversify the channels you communicate with, such as apps, text messages, push notification tools<\/a>, and social media.<\/p>\n

Video messages\/conferencing<\/h3>\n

87% of remote workers<\/a> feel more connected through the use of video conferencing. In addition, a consumer behavior survey by Hubspot<\/a> showed that more than half (55 percent) of their users report consuming entire videos, compared to 33 percent for interactive articles and only 29 percent for blogs.<\/p>\n