{"id":92310,"date":"2023-08-02T08:04:53","date_gmt":"2023-08-02T15:04:53","guid":{"rendered":"https:\/\/www.betterworks.com\/?p=92310"},"modified":"2023-12-17T16:08:58","modified_gmt":"2023-12-18T00:08:58","slug":"rhodes-perry-belonging-is-your-north-star","status":"publish","type":"post","link":"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/","title":{"rendered":"Rhodes Perry on Belonging as Your North Star"},"content":{"rendered":"\n<div class=\"wp-block-ht-block-toc is-style-contrasted htoc htoc--position-wide toc-list-style-plain\" data-htoc-state=\"closed\"><span class=\"htoc__title\"><span class=\"ht_toc_title\">Table of Contents<\/span><span class=\"htoc__toggle\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"16\"><g fill=\"#444\"><path d=\"M15 7H1c-.6 0-1 .4-1 1s.4 1 1 1h14c.6 0 1-.4 1-1s-.4-1-1-1z\"><\/path><path d=\"M15 1H1c-.6 0-1 .4-1 1s.4 1 1 1h14c.6 0 1-.4 1-1s-.4-1-1-1zM15 13H1c-.6 0-1 .4-1 1s.4 1 1 1h14c.6 0 1-.4 1-1s-.4-1-1-1z\"><\/path><\/g><\/svg><\/span><\/span><div class=\"htoc__itemswrap\"><ul class=\"ht_toc_list\"><li class=\"\"><a href=\"#h-measure-belonging-across-the-workforce\">Measure belonging across the workforce<\/a><\/li><li class=\"\"><a href=\"#htoc-transform-moments-of-exclusion-into-moments-of-belonging\">Transform moments of exclusion into moments of belonging<\/a><\/li><li class=\"\"><a href=\"#htoc-supercharge-innovation-creativity-and-success\">Supercharge innovation, creativity, and success&nbsp;&nbsp;<\/a><\/li><\/ul><\/div><\/div>\n\n\n\n<p>Employers have historically struggled with measuring belonging because of its subjective nature. Additionally, those responsible for assessing workplace belonging often conflate the felt sense of belonging with the related concepts of diversity, equity, and inclusion (DEI) \u2014 further complicating how a workplace measures belonging at work.&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/www.linkedin.com\/in\/rhodesperry\" target=\"_blank\" rel=\"noreferrer noopener\">Rhodes Perry<\/a>, an <a href=\"http:\/\/www.rhodesperry.com\" target=\"_blank\" rel=\"noreferrer noopener\">experienced DEIB strategist<\/a>, keynote speaker, and best-selling author of \u201c<a href=\"https:\/\/www.amazon.com\/Imagine-Belonging-Inclusive-Leadership-Equitable\/dp\/1951591739\" target=\"_blank\" rel=\"noreferrer noopener\">Imagine Belonging<\/a>\u201d and \u201c<a href=\"https:\/\/www.amazon.com\/Belonging-Work-Cultivate-Inclusive-Organization-ebook\/dp\/B07K8TBW42\/?_encoding=UTF8&amp;pd_rd_w=JvR2d&amp;content-id=amzn1.sym.ed85217c-14c9-4aa0-b248-e47393e2ce12&amp;pf_rd_p=ed85217c-14c9-4aa0-b248-e47393e2ce12&amp;pf_rd_r=142-7980185-5398801&amp;pd_rd_wg=K0CeS&amp;pd_rd_r=1b77dfeb-4dd4-43ff-acd6-9f820fbf018d&amp;ref_=aufs_ap_sc_dsk\" target=\"_blank\" rel=\"noreferrer noopener\">Belonging at Work<\/a>,\u201d wants to help every senior executive and people leader distinguish these differences.&nbsp;<\/p>\n\n\n\n<p>\u201cDiversity is a \u2018people outcome\u2019 measured by the representation of people from different cultures, identities, backgrounds, and lived experiences, while inclusion is a \u2018behavioral outcome\u2019 measured by how employees embody a company\u2019s stated values,\u201d Perry says. \u201cEquity is a \u2018systems outcome,\u2019 measured by how well structures, policies, and practices give each person what they need so that they can succeed at work.\u201d<\/p>\n\n\n\n<p>So where does that leave belonging? \u201cIf we do all these things well \u2014 if we meet our people, behavioral, and systems goals \u2014 then we&#8217;re likely to experience an \u2018emotional outcome\u2019 of belonging, including employees and others who often experience moments of exclusion on the job,\u201d he says.<\/p>\n\n\n\n<p>To measure the emotional outcome of belonging at work, identify the groups of people most likely to experience moments of exclusion on the job, including things like overt acts of discrimination and, more commonly, microaggressions, or subtle acts of exclusion. You\u2019ll often find these results by examining disaggregated demographic data from employee engagement surveys, and DEIB assessments.<\/p>\n\n\n\n<p>We asked Perry to share his expertise, earned across a history of helping executives build psychological safety, trust, and belonging at work, to explain the building blocks of belonging and how to intervene when we witness subtle acts of exclusion.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-measure-belonging-across-the-workforce\">Measure belonging across the workforce<\/h2>\n\n\n\n<p>Before an employee can enjoy a felt sense of belonging at work, they must first experience a sense of <a href=\"https:\/\/www.betterworks.com\/magazine\/psychological-safety-at-work\/\">psychological safety on the job<\/a>. To assess if an employee feels safe at work, ask them: Do you believe you can ask for help when you need it, admit to a mistake when you make one, and offer constructive feedback when you have it, <em>without <\/em>fear of negative consequences (i.e., job loss, being overlooked for a promotion, or missing out on a stretch assignment)?<\/p>\n\n\n\n<p>If an employee responds \u201cno,\u201d to any of these psychological safety questions, the feeling of belonging will remain elusive. Negative responses are a signal to double down on efforts to build more safety and trust at work \u2014 the foundations for belonging. However, if they respond in the affirmative, then they may experience some, or all of what Perry coined, \u201cThe Belonging Ingredients,\u201d or as Coqual reported in their 2019 <a href=\"https:\/\/coqual.org\/wp-content\/uploads\/2020\/09\/CoqualPowerOfBelongingKeyFindings090720.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Power of Belonging Report<\/a>, the elements of belonging.<br><br>DEIB professionals and HR leaders can measure these belonging elements through culture assessments, employee engagement, and pulse surveys. They can ask questions such as, \u201cOn a scale of 1 to 5 (<em>with 1 being least likely and 5 being most likely<\/em>), how likely are you to experience the following \u2018belonging ingredients\u2019 at work?\u201d<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>I feel seen.<\/strong> I feel seen, valued, and appreciated for my skills, my expertise, my lived experiences, and for who I am (e.g., my culture, social identities, my background). My colleagues see me as a \u201cvalue add\u201d to my team, not as someone who simply \u201cfits in.\u201d<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>I feel connected. <\/strong>I feel connected to my colleagues, my team, my leaders, and my organization because I have a strong sense of trust and rapport with those that I work with each and every day (i.e., teammates, peers across the company, and the organization itself).<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>I am supported.<\/strong> I feel <a href=\"https:\/\/www.betterworks.com\/magazine\/carla-patton-on-mental-health-focus-on-what-they-need\/\">empowered to ask for what I need<\/a> at work to succeed, and I\u2019m willing to give what I can to support the success of my colleagues. I know that my colleagues have my back, and I\u2019m ready to have theirs with the goal of our shared success.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>I feel pride:<\/strong> I feel proud that my personal values are in alignment with my organization\u2019s stated values, and the values my team has created to help us make better decisions, share power, and take values-driven actions.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>If your employees rate each of these independent &#8220;belonging ingredients&#8221; with a high score, then your organization will likely score high on belonging. You know you are building belonging at work when employees most likely to endure the sting of exclusion on the job rank these belonging ingredients with a high score.&nbsp;\u201cWe know that we&#8217;re moving closer to our North Star if everyone in our workforce \u2014 particularly those most likely to endure exclusion on the job \u2014 begins to <em>consistently<\/em> experience an emotional outcome of belonging,\u201d Perry says.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"770\" height=\"1024\" src=\"https:\/\/www.betterworks.com\/wp-content\/uploads\/2023\/08\/Influencer-Rhodes-Perry-Internal-2-770x1024.jpg\" alt=\"Examples of exclusion at work\" class=\"wp-image-92312\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"htoc-transform-moments-of-exclusion-into-moments-of-belonging\">Transform moments of exclusion into moments of belonging<\/h2>\n\n\n\n<p>It takes intentionality and commitment to sustain a belonging workplace culture, and short-term progress isn\u2019t a guarantee that your belonging culture will remain if your employer has not made a long-term commitment. For example, if your company equipped your workforce with the skills to embody belonging behaviors three years ago, and there\u2019s been a 40-50% turnover rate since then, subtle acts of exclusion could be back on the rise.&nbsp;<\/p>\n\n\n\n<p>Without ongoing training and coaching on how to identify, repair, and prevent common subtle acts of exclusion from arising in your workplace, your workforce will struggle with an appropriate response to such behaviors in the moment. Left unchecked, microaggressions \u201cerode safety and trust, the belonging building blocks,\u201d Perry says, and may cause a tremendous amount of harm \u2014 particularly to employees most likely to endure moments of exclusion.&nbsp;&nbsp;<\/p>\n\n\n\n<p>So what do you do when you witness a moment of exclusion? First, assess your own safety. \u201cIf you know that you can offer constructive feedback, request support when needed, or admit to a mistake when you make one, you most likely are psychologically safe,\u201d Perry says. He goes on to caution that if you are psychologically safe, yet feel hesitation to upend a moment of exclusion, you most likely are experiencing discomfort. He urges leaders, \u201cdo not conflate your discomfort with feeling unsafe.\u201d<\/p>\n\n\n\n<p>If you are considering intervening, recognize that you most likely will feel some level of discomfort as you want to skillfully bring visibility to words, actions, or behaviors that have eroded a colleague\u2019s sense of safety and trust. Understandably, you do not want to cause more harm, and you may be tempted to say nothing. Perry cautions again, \u201cdoing nothing in these moments of exclusion only endorses what is taking place. It\u2019s important to take a \u2018right risk,\u2019 by serving as an upstander.\u201d&nbsp;<\/p>\n\n\n\n<p>If you do have psychological safety when bearing witness to a moment of exclusion, \u201csilence is a statement, and it\u2019s the worst statement to make in these moments when one of our colleagues has experienced harm,\u201d Perry continues. To resist the tendency to remain silent, start by checking in on the person who&#8217;s been harmed. Empathize with them, and ask if they have any requests for how you should proceed. This check-in is the first action to learning more about the impact of another person\u2019s actions and identifying possible bridges to repair the harm.<\/p>\n\n\n\n<p>With consent from the person who was harmed, call in the person (or group) who caused the harm. This action will require taking that right risk to break the silence with an observation and question. For example, calling in a new employee who made an unskillful assumption and asking, \u201cTom, I noticed you assumed that Tony was the director. Can you share more about why you made that assumption?\u201d From there, you can learn more about Tom\u2019s intent, and offer more details about the impact it had on Amber, the director \u2014 providing she has consented to intervene \u2014 and that you are honoring a possible request that Tom consider this information and connect with her after the meeting to discuss.&nbsp;<\/p>\n\n\n\n<p>Recognizing that each situation will have different factors at play, it\u2019s good practice to always first check in with someone you are assuming experienced harm. Their feedback will offer helpful direction on what actions to take after these moments of exclusion, and your efforts will make a difference, even if it\u2019s providing an empathetic ear to listen to a colleague processing the harm they\u2019ve just experienced.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"580\" src=\"https:\/\/www.betterworks.com\/wp-content\/uploads\/2023\/08\/Influencer-Rhodes-Perry-Internal-1-1024x580.jpg\" alt=\"\" class=\"wp-image-92311\" srcset=\"https:\/\/www.betterworks.com\/wp-content\/uploads\/2023\/08\/Influencer-Rhodes-Perry-Internal-1-1024x580.jpg 1024w, https:\/\/www.betterworks.com\/wp-content\/uploads\/2023\/08\/Influencer-Rhodes-Perry-Internal-1-980x555.jpg 980w, https:\/\/www.betterworks.com\/wp-content\/uploads\/2023\/08\/Influencer-Rhodes-Perry-Internal-1-480x272.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"htoc-supercharge-innovation-creativity-and-success\">Supercharge innovation, creativity, and success&nbsp;&nbsp;<\/h2>\n\n\n\n<p>Belonging doesn\u2019t just help employees feel better and gain more agency to show up as themselves at work: it also ignites their creativity and contributions, Perry says. <a href=\"https:\/\/www.betterworks.com\/magazine\/generative-ai-drives-productivity-and-innovation\/\">Productivity and innovation<\/a> are keys to success in today\u2019s workplace, and leading brands recognize this truth. Yet, far too many company cultures resist new ideas or dissenting opinions. Developing an environment where innovation can thrive takes concrete actions, including fostering safety and trust \u2014 the belonging building blocks.<\/p>\n\n\n\n<p>Consider these four examples of exclusion and how they might make you and your colleagues feel:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Feeling invisible<\/strong>: \u201cI don&#8217;t feel like I have agency to share this, and if I did, I would probably be ignored, or worse, my career opportunities would be limited.\u201d<\/li>\n\n\n\n<li><strong>Disengagement<\/strong>: \u201cIt\u2019s clear my contributions don\u2019t matter, so I&#8217;m just going to do the bare minimum and check out as soon as I&#8217;m done with work.\u201d<\/li>\n\n\n\n<li><strong>Discouragement<\/strong>: \u201cI didn\u2019t get the support I needed to try something new, so I\u2019m not going to try anymore. I don\u2019t feel I can succeed in my current role.\u201d<\/li>\n\n\n\n<li><strong>Shame<\/strong>: \u201cI feel like I have to \u2018fit in,\u2019 before my colleagues take my ideas seriously. What about me isn&#8217;t valued here?\u201d<\/li>\n<\/ul>\n\n\n\n<p>While moments of exclusion undermine workplace creativity, belonging supercharges it. \u201cWhen I think about exclusion, it causes me to constrain myself and to shrink, and I&#8217;m not in that generative or creative space,\u201d Perry says. \u201cWhereas if I consistently experience the ingredients of belonging, my mind, body, and spirit open up to imagining new possibilities, I start to smile, and I believe that realizing these new imaginations are within reach.\u201d<\/p>\n\n\n\n<p>Want to learn more? Discover <a href=\"https:\/\/event.on24.com\/wcc\/r\/4013283\/046A7C0B5BA759D3DD33F648568CCFC6\">how HR can lead the way on DEI outcomes<\/a>.<\/p>\n\n\n<div class=\"lazyblock-post-resource-cta-2fiQ4L align  wp-block-lazyblock-post-resource-cta\"><div class=\"custom-post-resource-box\" style=\"background:url('https:\/\/www.betterworks.com\/wp-content\/uploads\/2023\/01\/Performance-Software-Innovations-Shaping-2023-BG-Image-1200x680-1.jpg;') no-repeat center;background-color:;box-shadow: 0px 0px 18px -5px ;background-color:\">\n  <div class=\"custom-box-heading\" style=\"max-width:50%;\"><p style=\"color:#ffffff;font-size:30px\">How HR Can Lead the Way on DEI with Dr. Stephanie Creary<\/p><\/div>\n  <div class=\"custom-box-cta\" style=\"\"><a class=\"et_pb_button\" href=\"https:\/\/event.on24.com\/wcc\/r\/4013283\/046A7C0B5BA759D3DD33F648568CCFC6\" style=\"color:#2A445E;background-color:#ffffff;\">Watch On Demand<\/a><\/div>\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Rhodes Perry shares tips for measuring belonging, learning from acts of exclusion, and harnessing the emotional power of belonging to drive innovation and success.<\/p>\n","protected":false},"author":111,"featured_media":92314,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","inline_featured_image":false,"footnotes":""},"categories":[3517,237],"tags":[],"featured_location":[],"industry":[],"class_list":["post-92310","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-deib","category-employee-experience"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.1 (Yoast SEO v23.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Rhodes Perry on How to Measure and Build Belonging at Work - Betterworks<\/title>\n<meta name=\"description\" content=\"Rhodes Perry shares tips for measuring belonging, learning from acts of exclusion, and harnessing the emotional power of belonging to drive innovation and success.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rhodes Perry on Belonging as Your North Star\" \/>\n<meta property=\"og:description\" content=\"Rhodes Perry shares tips for measuring belonging, learning from acts of exclusion, and harnessing the emotional power of belonging to drive innovation and success.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/\" \/>\n<meta property=\"og:site_name\" content=\"Betterworks\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BetterWorks\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-08-02T15:04:53+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-12-18T00:08:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.betterworks.com\/wp-content\/uploads\/2023\/08\/Influencer-Rhodes-Perry-Thumbnail.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Michelle Gouldsberry\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Betterworks\" \/>\n<meta name=\"twitter:site\" content=\"@Betterworks\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/\"},\"author\":{\"name\":\"Michelle Gouldsberry\",\"@id\":\"https:\/\/www.betterworks.com\/#\/schema\/person\/bfe4de822d285a3433afd46c358d7af2\"},\"headline\":\"Rhodes Perry on Belonging as Your North Star\",\"datePublished\":\"2023-08-02T15:04:53+00:00\",\"dateModified\":\"2023-12-18T00:08:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/\"},\"wordCount\":1716,\"publisher\":{\"@id\":\"https:\/\/www.betterworks.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.betterworks.com\/wp-content\/uploads\/2023\/08\/Influencer-Rhodes-Perry-Thumbnail.jpg\",\"articleSection\":[\"DEI&amp;B\",\"Employee Experience\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/\",\"url\":\"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/\",\"name\":\"Rhodes Perry on How to Measure and Build Belonging at Work - Betterworks\",\"isPartOf\":{\"@id\":\"https:\/\/www.betterworks.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.betterworks.com\/wp-content\/uploads\/2023\/08\/Influencer-Rhodes-Perry-Thumbnail.jpg\",\"datePublished\":\"2023-08-02T15:04:53+00:00\",\"dateModified\":\"2023-12-18T00:08:58+00:00\",\"description\":\"Rhodes Perry shares tips for measuring belonging, learning from acts of exclusion, and harnessing the emotional power of belonging to drive innovation and success.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/#primaryimage\",\"url\":\"https:\/\/www.betterworks.com\/wp-content\/uploads\/2023\/08\/Influencer-Rhodes-Perry-Thumbnail.jpg\",\"contentUrl\":\"https:\/\/www.betterworks.com\/wp-content\/uploads\/2023\/08\/Influencer-Rhodes-Perry-Thumbnail.jpg\",\"width\":800,\"height\":800},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.betterworks.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Rhodes Perry on Belonging as Your North Star\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.betterworks.com\/#website\",\"url\":\"https:\/\/www.betterworks.com\/\",\"name\":\"Betterworks\",\"description\":\"HR software to align and develop your workforce\",\"publisher\":{\"@id\":\"https:\/\/www.betterworks.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.betterworks.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.betterworks.com\/#organization\",\"name\":\"Betterworks\",\"url\":\"https:\/\/www.betterworks.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.betterworks.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.betterworks.com\/wp-content\/uploads\/2022\/06\/BW_Logo_Black.svg\",\"contentUrl\":\"https:\/\/www.betterworks.com\/wp-content\/uploads\/2022\/06\/BW_Logo_Black.svg\",\"width\":\"1024\",\"height\":\"1024\",\"caption\":\"Betterworks\"},\"image\":{\"@id\":\"https:\/\/www.betterworks.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/BetterWorks\/\",\"https:\/\/x.com\/Betterworks\",\"https:\/\/www.instagram.com\/betterworks\/\",\"https:\/\/www.linkedin.com\/company\/betterworks\/\",\"https:\/\/www.youtube.com\/user\/BetterworksHQ\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.betterworks.com\/#\/schema\/person\/bfe4de822d285a3433afd46c358d7af2\",\"name\":\"Michelle Gouldsberry\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.betterworks.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/f3c21c2387061edf23f95578b9c5bd29?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/f3c21c2387061edf23f95578b9c5bd29?s=96&d=mm&r=g\",\"caption\":\"Michelle Gouldsberry\"},\"url\":\"https:\/\/www.betterworks.com\/magazine\/author\/michelle-gouldsberry\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Rhodes Perry on How to Measure and Build Belonging at Work - Betterworks","description":"Rhodes Perry shares tips for measuring belonging, learning from acts of exclusion, and harnessing the emotional power of belonging to drive innovation and success.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/","og_locale":"en_US","og_type":"article","og_title":"Rhodes Perry on Belonging as Your North Star","og_description":"Rhodes Perry shares tips for measuring belonging, learning from acts of exclusion, and harnessing the emotional power of belonging to drive innovation and success.","og_url":"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/","og_site_name":"Betterworks","article_publisher":"https:\/\/www.facebook.com\/BetterWorks\/","article_published_time":"2023-08-02T15:04:53+00:00","article_modified_time":"2023-12-18T00:08:58+00:00","og_image":[{"width":800,"height":800,"url":"https:\/\/www.betterworks.com\/wp-content\/uploads\/2023\/08\/Influencer-Rhodes-Perry-Thumbnail.jpg","type":"image\/jpeg"}],"author":"Michelle Gouldsberry","twitter_card":"summary_large_image","twitter_creator":"@Betterworks","twitter_site":"@Betterworks","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/#article","isPartOf":{"@id":"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/"},"author":{"name":"Michelle Gouldsberry","@id":"https:\/\/www.betterworks.com\/#\/schema\/person\/bfe4de822d285a3433afd46c358d7af2"},"headline":"Rhodes Perry on Belonging as Your North Star","datePublished":"2023-08-02T15:04:53+00:00","dateModified":"2023-12-18T00:08:58+00:00","mainEntityOfPage":{"@id":"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/"},"wordCount":1716,"publisher":{"@id":"https:\/\/www.betterworks.com\/#organization"},"image":{"@id":"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/#primaryimage"},"thumbnailUrl":"https:\/\/www.betterworks.com\/wp-content\/uploads\/2023\/08\/Influencer-Rhodes-Perry-Thumbnail.jpg","articleSection":["DEI&amp;B","Employee Experience"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/","url":"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/","name":"Rhodes Perry on How to Measure and Build Belonging at Work - Betterworks","isPartOf":{"@id":"https:\/\/www.betterworks.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/#primaryimage"},"image":{"@id":"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/#primaryimage"},"thumbnailUrl":"https:\/\/www.betterworks.com\/wp-content\/uploads\/2023\/08\/Influencer-Rhodes-Perry-Thumbnail.jpg","datePublished":"2023-08-02T15:04:53+00:00","dateModified":"2023-12-18T00:08:58+00:00","description":"Rhodes Perry shares tips for measuring belonging, learning from acts of exclusion, and harnessing the emotional power of belonging to drive innovation and success.","breadcrumb":{"@id":"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/#primaryimage","url":"https:\/\/www.betterworks.com\/wp-content\/uploads\/2023\/08\/Influencer-Rhodes-Perry-Thumbnail.jpg","contentUrl":"https:\/\/www.betterworks.com\/wp-content\/uploads\/2023\/08\/Influencer-Rhodes-Perry-Thumbnail.jpg","width":800,"height":800},{"@type":"BreadcrumbList","@id":"https:\/\/www.betterworks.com\/magazine\/rhodes-perry-belonging-is-your-north-star\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.betterworks.com\/"},{"@type":"ListItem","position":2,"name":"Rhodes Perry on Belonging as Your North Star"}]},{"@type":"WebSite","@id":"https:\/\/www.betterworks.com\/#website","url":"https:\/\/www.betterworks.com\/","name":"Betterworks","description":"HR software to align and develop your workforce","publisher":{"@id":"https:\/\/www.betterworks.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.betterworks.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.betterworks.com\/#organization","name":"Betterworks","url":"https:\/\/www.betterworks.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.betterworks.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.betterworks.com\/wp-content\/uploads\/2022\/06\/BW_Logo_Black.svg","contentUrl":"https:\/\/www.betterworks.com\/wp-content\/uploads\/2022\/06\/BW_Logo_Black.svg","width":"1024","height":"1024","caption":"Betterworks"},"image":{"@id":"https:\/\/www.betterworks.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/BetterWorks\/","https:\/\/x.com\/Betterworks","https:\/\/www.instagram.com\/betterworks\/","https:\/\/www.linkedin.com\/company\/betterworks\/","https:\/\/www.youtube.com\/user\/BetterworksHQ"]},{"@type":"Person","@id":"https:\/\/www.betterworks.com\/#\/schema\/person\/bfe4de822d285a3433afd46c358d7af2","name":"Michelle Gouldsberry","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.betterworks.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/f3c21c2387061edf23f95578b9c5bd29?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f3c21c2387061edf23f95578b9c5bd29?s=96&d=mm&r=g","caption":"Michelle Gouldsberry"},"url":"https:\/\/www.betterworks.com\/magazine\/author\/michelle-gouldsberry\/"}]}},"_links":{"self":[{"href":"https:\/\/www.betterworks.com\/wp-json\/wp\/v2\/posts\/92310","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.betterworks.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.betterworks.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.betterworks.com\/wp-json\/wp\/v2\/users\/111"}],"replies":[{"embeddable":true,"href":"https:\/\/www.betterworks.com\/wp-json\/wp\/v2\/comments?post=92310"}],"version-history":[{"count":0,"href":"https:\/\/www.betterworks.com\/wp-json\/wp\/v2\/posts\/92310\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.betterworks.com\/wp-json\/wp\/v2\/media\/92314"}],"wp:attachment":[{"href":"https:\/\/www.betterworks.com\/wp-json\/wp\/v2\/media?parent=92310"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.betterworks.com\/wp-json\/wp\/v2\/categories?post=92310"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.betterworks.com\/wp-json\/wp\/v2\/tags?post=92310"},{"taxonomy":"featured_location","embeddable":true,"href":"https:\/\/www.betterworks.com\/wp-json\/wp\/v2\/featured_location?post=92310"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.betterworks.com\/wp-json\/wp\/v2\/industry?post=92310"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}